“We choose to… do [these] things. Not because they are easy, but because they are hard”.

President John F. Kennedy, “We choose to go to the Moon” speech, September 12, 1962, Rice University

You know that anything truly worthwhile demands effort. Some days, exhaustion sets in, stress weighs heavy, muscles and bones ache. These moments challenge you—and they’ll quickly separate wishful thinking from real commitment. But you are no stranger to hard work. You’ve built a life of purpose through perseverance, determination, and grit. Now it’s time to turn that same relentless drive toward yourself. Your well-being isn’t a luxury; it’s the foundation for everything else. Harness your strength, embrace the challenge, and commit to realizing your full potential. You don’t have to be the biggest, the strongest, the fastest, or the most athletic to be welcome here. Maybe you can’t see your abs. Maybe you can’t see your feet. Some days you’ll enter the gym with fire and focus; other days it will be difficult even to show up. Show up anyway. It’ll be worth it. And every time you do, it’s a win.